Square Enix Celebrates Pride Month By Releasing New Mascot and Merch

Square Enix has brought back its mascot created in celebration of Pride Month, together with new t-shirts and hoodies with the colourful character printed on them. All earnings from the merchandise offered will go to LGBTQ+ organizations Stonewall and GLAAD. Pre-orders are at the moment open. The t-shirts will promote for $27.99 every, whereas the hoodie shall be out there for $44.99. The merchandise will ship roughly on July 30, 2021.

Final Fantasy XI and Crystal Chronicles character designer Toshiyuki Itahana created the mascot. According to Itahana, the character relies on the Strelitzia, or the hen of paradise flower. On the official announcement web page, Itahana says that the character “represents diversity and freedom.” Additionally, the footwear and wings had been added to symbolize the mascot’s freedom to journey wherever.

Square Enix additionally acknowledged that it “wanted to do something special” this 12 months, on account of the truth that the pandemic cancelled many parades and celebrations. In addition to donating to the above talked about organizations, the corporate has urged folks to suggest names for the mascot, stating that it “might become part of Square Enix history.”

Currently, there are three merchandise out there as a part of Pride Month merchandise, together with three t-shirts and one hoodie. The t-shirts are available in beige and navy, whereas the hoodie is available in a single black colour. Strangely, the pink shirt proven within the promotional Tweet shouldn’t be seen on the EU Square Enix retailer however does present up on the North American storefront. There additionally appears to be slight variations within the cloth and design of the hoodies.

You can get a greater have a look at the brand new Square Enix Pride Month attire under.

The Square Enix Pride Month merchandise is at the moment out there for pre-order on the Square Enix e-store. The t-shirts will price $27.99 every, and the hoodie will price $44.99, with each delivery round July 30, 2021. If you’re all for extra merchandise by Square Enix, the corporate additionally not too long ago launched new NEO The World Ends With You pillows, purses, slippers, and extra.

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