Nintendo Switch Price Gets Cut In Europe But Alas, Not The U.S.


The neon red and blue Nintendo Switch floating in some random white space.

Hey look, it’s the Nintendo Switch suspending within the air. Cool.
Image: Nintendo

The Nintendo Switch has acquired its first worth minimize in sure components of the world, dropping from €330 in Europe and €280 within the UK all the way down to €270 and €260, respectively. But whereas followers hoped the identical may occur within the U.S., particularly with websites like VGC insisting a minimize is coming, Nintendo says such a factor is certainly not taking place.

After rumors started circulating over the weekend that the OG Nintendo Switch mannequin was about to get its worth slashed, followers took to the internet to wonder if this could apply to all components of the world. Alas, it seems the minimize solely impacts Europe.

As noticed by Eurogamer, Nintendo’s European store lists the Switch at these up to date costs. Other retailers, reminiscent of Amazon, have but to mirror this new minimize.

And the corporate has no plans to regulate the worth all over the place the Switch is bought. A Nintendo spokesperson instructed Eurogamer that quite a few causes, most notably the forex alternate charges in Europe and the approaching launch of the OLED mannequin, factored into the choice to slash the unique Switch’s worth.

But when reached for a remark, a Nintendo spokesperson was adamant that the corporate is just not altering the console’s worth within the US.

“The trade price adjustment is for the European region only,” the spokesperson mentioned. “There are no plans to change the Manufacturer’s Suggested Retail Price for any Nintendo Switch model in the U.S.”

If you ask me, a worth drop proper now completely is smart. The Nintendo Switch has been in the marketplace for greater than 4 years now and the OLED mannequin, which includes a greater display screen and different minor upgrades, launches on October eight for $350. Pricing the OG Switch simply $50 under the OLED model and $100 greater than the Lite mannequin may spell doom for the mid-tier console. Are center youngsters ever the favourite anyway?

How the corporate handles worth drops, although, is sort of unpredictable. It solely took Nintendo 5 months to slash the 3DS’ price again in July 2011. Meanwhile, the Wii U, the corporate’s final main console earlier than the Switch, didn’t see its worth get minimize till practically a 12 months after it launched in November 2012.

The lack of a worth minimize for the Switch in most territories isn’t doing a lot to gradual its gross sales, nonetheless, because the console nonetheless incessantly sells out, due partly to the ongoing semiconductor shortage. You might have a little bit of luck to search out any one of many three Switch fashions, as the availability chain points are more likely to final till no less than 2023.


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