Why didn’t Nintendo announce the New Nintendo Switch Pro at E3 2021?


Some Nintendo followers and business watchers got here away from Tuesday’s Nintendo Direct perplexed that the firm didn’t roll out a brand new Nintendo Switch mannequin, which has been closely rumored and reported for the higher a part of a yr. Mere weeks earlier than E3 2021 kicked off, Bloomberg reported that we may see the new 4K-ready “Switch Pro,” as some are calling it, earlier than June 12 “to allow publishers to showcase their full range of Switch games.”

Nintendo didn’t try this, after all, as a result of Nintendo is aware of higher than to showcase its subsequent main {hardware} launch at E3. The firm appears to have discovered that lesson a very long time in the past, in the wake of the disastrous E3 2012 reveal of the Wii U and the E3 2010 reveal of the Nintendo 3DS, which stumbled out of the gate so badly that Nintendo slashed the worth of the handheld just a few months after launch.

E3 2012 was the final time Nintendo held a standard press convention at the gaming business expo — the sort of presentation the place executives stand on a stage and maintain up a online game console for the first time. Nintendo has held digital displays, each packaged Nintendo Direct movies and Treehouse Live streams, at E3s since.

Hardware reveals haven’t been a part of Nintendo’s E3 plan for almost a decade now. Instead, Nintendo has usually adopted E3 with minor to main {hardware} bulletins weeks or months later. It unveiled the Nintendo 2DS in August 2013; the New Nintendo 3DS in August 2014; the NES Classic in July 2016; the Super NES Classic in June 2017 (after E3); and the Nintendo Switch Lite in July 2019. The unique Nintendo Switch was revealed in October 2016, a snug distance from that yr’s E3, a present that historically takes place in June.

It’s simple to see why Nintendo retains its {hardware} bulletins separate from E3 correct (and different online game occasions like Gamescom and Tokyo Game Show). New {hardware} means a extra complicated equation for upcoming video games. Fans will invariably marvel how the new Legend of Zelda sport will run on a 4K-capable Nintendo Switch (or what the new Mario + Rabbids sport will appear to be on current Switch {hardware}). Instead of specializing in the video games, Nintendo could be compelled to muddle its message, getting slowed down with dialogue about body charges, decision, and different technical nitpicks.

All of which is to say that if the Nintendo Switch Pro (or New Nintendo Switch, in line with Nintendo’s {hardware} revision naming fashion) does exist, and if the firm plans to announce it this yr, an announcement might be imminent. And we’ll all be capable of concentrate on what the subsequent Nintendo Switch does with out the distraction of a brand new Metroid sport.

Nintendo has a constant document of releasing new {hardware} yearly, together with surprising bodily merchandise like new Game & Watch handhelds, Nintendo Labo, and Super Mario Lego units, and all indicators level to the firm doing so in 2021 as nicely. Fans may have to attend a little longer.


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